Johan Adenmark is CEO of NAB Solutions and SmartApps. He has been in this guild since Navision Financials 1.1 and had most roles himself. He has not been allowed to write code for many years but is having fun anyway spreading the gospel of Business Central.

Responsible for building the next generation modern client experiences for Dynamics 365 Business Central's integrations with AI Copilot and Microsoft 365 applications such as Microsoft Teams, Outlook, etc. and Power Platform.

Paloma drives the Partner Go-to-Market strategy for AI Business Processes within Microsoft’s SME&C Global Channel Partner Sales (GCPS) organization. She empowers SMB-focused partners to grow by delivering clarity, unlocking Microsoft investments, and activating high-impact practices with D365 Business Central. With experience across tech, finance, and ride-hailing in the U.S. and Peru, Paloma brings strategic precision and deep emerging market expertise to help partners thrive in the AI era.

Zech spent several years on the Microsoft Business Central team, building the tooling that partners used to migrate customers from on-premises NAV and BC to the cloud - and later running the programs that helped ISVs make the move from BC PaaS to BC SaaS. It was during that work that he first got to know the SwissSalary team. When the opportunity came to join them, he packed up and moved to Switzerland. For four years he worked inside the SwissSalary product as a BC developer - building cloud-only companion apps, tightening engineering processes, and helping the company close the gap on becoming a fully cloud-native business. Since then, he moved back to the US, where he has put his full focus on building OnePayroll. He will tell you Fargo is a great place to raise a family. He will not claim it competes with Switzerland on any other metric.

PhD in Accounting and Finance from Universidade de São Paulo (FEA-USP), researching the impact of corporate governance distance on cross-border M&A performance, 11 years as Partner Director at Fênix Consultoria, 7 years as Finance Director at Fumex Tabacalera (American subsidiary), and 4 years as CIO at CdF International(Dutch Company). Has successfully led 5 cross-border M&A transactions, leveraging Microsoft Business Central (BC) for financial integration, valuation, and post-merger process harmonization. More than 100 ERP implementations in more than 20 countries. Holds dual Master’s degrees in progress (Management Science – University of Kent, UK, and Accounting – UFBA), an MBA in Corporate Finance (FGV), and dual Bachelor’s degrees in Accounting and Computer Science (UFBA). Certified PgMP and PMP (PMI). Recognized for natural leadership, mentoring, and coaching abilities, with high commitment, structured thinking, and excellent negotiation skills.

AJ is a business leader and a decorated veteran of the Microsoft community, bringing nearly two decades of experience as a trusted advisor to businesses seeking to maximize their AI and ERP investments. He is an 8-time Microsoft MVP, awarded in two categories: Copilot Studio and Business Central. AJ is passionate about sharing his knowledge with the community and has spoken at over 50 global industry events. Through his workshops, bootcamps, conference sessions and online contributions, AJ has built a reputation for translating complex technical concepts into practical solutions.

Tasha Anspach is a distinguished consultant with a deep acumen in D365 Business Central & Power Platform. Drawing from her experience in Dynamics SL support, ISV assistance, and crafting solutions for multifaceted industry scenarios, Tasha guides businesses towards transformative success. She is not only a beacon of sales and technological expertise but also harbors a whimsical passion for unicorns, symbolizing her unique approach to business solutions. Tasha champions organizations to realize their fullest potential through technology.

In this era of rapid transformation fueled by AI, I am responsible to dive into the dynamic world of business applications alongside customers, partners, and my colleagues at Microsoft to define innovative strategies and drive initiatives to catapult our Biz Apps growth across these regions.

Having spent more than 20 years in the Microsoft ecosystem, I proud to be an Executive Advisor to Seer365 and also the Chief Strategy Officer at FinListics.

Senior Partner Solution Architect at Microsoft specializing in Dynamics 365 Business Central, Copilot, and agent-based solutions. I work closely with the Microsoft ecosystem to help partners design scalable, AI-first ERP solutions that drive real business outcomes. 8+ years experience as a Business Central developer and architect, building custom AL solutions, integrations, and automation for customers across multiple industries. With a focus on practical guidance, real-world scenarios, and helping partners move from concept to execution.

Eddie is a Disney veteran of nearly fifteen years and continues to be a huge fan. His technology career began there working on different projects like SAP and ticketing system implementations. While at Disney, he learned and adopted the tenets of the Guest experience/Guest service model and uses them in his daily work and philanthropic efforts. In addition to working in the entertainment industry, he has worked in many others such as manufacturing, retail, healthcare, and DoD/government. Eddie is a proponent of effective partnering and advancing the Microsoft partner ecosystem.

My name is Christian and I have been with Microsoft and the various Dynamics SMB products for more than 20 years driving everything from product strategy to new partner programs and pricing models

Levent is the SMB Sales Strategy Lead for Business Applications. Levent is responsible for defining the SMB segment sales strategy for Business Applications. Levent has been with Microsoft for 8 years and worked in different roles in Business Application group focusing on growing partner ecosystem.

Empowering every AL developer and BC organization on the planet to achieve more

I bring over 25 years of strategic marketing expertise to the table. My passion lies in empowering Microsoft Dynamics 365 resellers (VARs and ISVs) and their clients to navigate the ever-evolving landscape of ERP, CRM, BI, and cloud transitions.

Jannik Bausager is Principal Group Program Manager for the Dynamics 365 Business Central team which defines the scope and the future for the Business Central application (finance, sales, purchase, inventory, warehouse, manufacturing, and project) and our clients (web client, mobile apps), and also our integrations to the Power Platform and M365 products. Jannik has 29 years of experience within the IT industry. His experience ranges from product development, consultancy, sales, and strategy development. He has been 3 years in Asia as country sales manager.

25 years of leadership, strategic business and partner development, marketing, and digital transformation solution development with Dynamics 365, Azure, PowerBI, Artificial Intelligence and Cognitive services, Machine Learning, Azure Synapse Analytics, Big Data/DW, eXtended Financial Planning & Analysis and Corporate Performance Management, IoT, blockchain, mixed reality and autonomous cyber-security for Solver, Microsoft, IBM, Great Plains, FRx and Oracle in Canada, U.S.A., UK, Australia, and Western Europe. My value is centered in building intellectual and emotional buy-in which inspires executives and teams to engage and collaborate in achieving beneficial Digital Transformation outcomes. My method is strongly grounded in sales process and sales motion best practices. I have success inspiring business leaders to recognize the value of Digital Transformation and engage in a program of change for Digital success.

Mark Bennett has over 25 years of leadership, strategic business and partner development, account based marketing, and digital transformation solution development with Solver, Microsoft, IBM, Great Plains, FRx and Oracle in Canada, U.S.A., UK, Australia, and Western Europe. Mark is currently a Senior Partner Development Manager with Solver helping their Partners realize the potential of Solver’s Extended Financial Planning & Analysis Suite to transform finance departmental processes with their customers. He brings experience in a number of transformative technologies like Acumatica xRP, Dynamics 365, Sage, Azure, PowerBI, Intelligent Edge, AI/cognitive services, machine learning, Big Data/DW, CPM, IoT, blockchain, mixed reality and autonomous cyber-security. Mark’s focus centers on building intellectual and emotional buy-in which inspires executives and teams to collaborate to achieve beneficial Digital Transformation outcomes.

Adam Berezin is the Co-Founder & CEO of MSDynamicsWorld.com (MSDW), the largest independent digital source for news and information in the Microsoft Business Applications space. Launched in 2008, MSDW provides its 100,000+ subscribers with original reporting, expert features, branded content, and online events related to Dynamics 365, Power Platform, and the broader Microsoft Cloud.

Tracy Beyer is a seasoned channel distribution leader with over 30 years of proven success at one of the world’s foremost global technology distributors. Known for blending strategic vision with hands-on execution, Tracy has built a career shaping high-impact partnerships with top technology vendors and driving growth across AI innovation, business development, operations excellence, and marketing leadership. She specializes in developing scalable ecosystems that empower partners to excel in an evolving digital landscape. In her current role, Tracy leads the Microsoft AI Business Solutions Process and Security portfolio for the U.S. within the TD SYNNEX Microsoft Cloud Division. She drives strategic enablement initiatives that help partners achieve Microsoft Specializations, Designations, and sustainable business growth. Whether accelerating cloud adoption, strengthening security frameworks, or optimizing business applications.

Tracy Beyer is a seasoned channel distribution leader with over 30 years of proven success at one of the world’s foremost global technology distributor

I am a developer and a system architect for Dynamics NAV and Business Central. My journey in Dynamics World started in 2010 and since then I had been working for Gold Partners in Poland and Denmark and also helping implementing system for one big global end user. I implemented Dynamics NAV and Business Central across Eastern Europe and Middle East. I had pleasure to work with wonderful people in such countries such as Poland, Russia, Lithuania, Latvia, Estonia, Slovenia, Serbia, Croatia, Hungary, Romania, Czech Republic, Denmark, Sweden, Greece, US, and United Arab Emirates.

Vanja is a business development professional passionate about delivering technology-driven solutions that create exceptional experiences for its users. At NaviPartner she is leading international sales efforts through reseller network of over 120 partners worldwide.

Chris Boling is the co-founder of Sandlapper Dynamics, a boutique Microsoft Dynamics 365 Business Central / D365 CE consultancy and Indirect CSP partner focused on helping SMBs modernize their finance and operations. With more than a decade of experience across ERP consulting, financial strategy, and operational leadership, Chris brings a unique blend of hands-on implementation expertise and business acumen. Before launching Sandlapper Dynamics, he served as Director of Operations for a regional services company and led Commercial Finance initiatives that helped his organization reach EBITDA-positive performance. Chris is known for his practical, no-nonsense approach to building scalable ERP practices, and for sharing candid insights about what it really takes to launch and grow a successful Business Central partner practice in today’s ecosystem.

Anthony Bonaduce is an experienced sales executive who is proud to have been a part of the Microsoft Channel for the better part of a decade. Prior to co-founding Cosmos Data Technologies, Anthony was the Vice President of Sales at Jet Reports (now insightsoftware) and most recently served as a Vice President at Rand Group, helping clients conduct their due diligence around leading reporting, analytics, and data management solutions.

Jennifer Bonenfant brings more than three decades of experience spanning audit, corporate finance leadership, and board governance. Beginning her career as an auditor with KPMG, she developed a deep understanding of compliance and assurance frameworks that underpin financial integrity. Her subsequent roles as a finance executive, senior consultant and board member have given her a strategic lens on operational excellence, risk management, and technology enablement. Jennifer’s unique perspective—combining practitioner rigor with executive oversight—positions her as a trusted voice on how organizations can modernize finance functions while maintaining control and audit readiness. Jennifer champions innovation that aligns governance, analytics, and emerging technologies to deliver measurable business outcomes

Peter has been with Microsoft since the acquisition of Navision in 2002, and has worked as a program manager in a number of areas and product lines throughout this time. He is currently a program manager on the Microsoft Dynamics 365 Business Central developer tools team, responsible for the AL language, Visual Studio Code tooling, AppSource and extensions.

Inge Boubez is Chief Marketing and Growth Strategist at Neural Impact. Inge Boubez works with technology companies that are navigating growth, expansion, and increasing competition in AI-influenced markets. Over the past twenty years, she has led growth and go-to-market initiatives across global technology brands including SAP, where she helped modernize partner strategy and significantly expand pipeline performance. At Moz and Ziff Davis, she focused on enterprise growth and search intelligence, scaling qualified demand through data-informed positioning and performance strategy. Additionally, as CMO, she has supported SaaS and AI companies across North America and EMEA as they refined positioning, entered new markets, and scaled toward successful exits. Today, her work centers on a fundamental shift in buyer behavior. When buyers ask AI who to trust, companies must be structured in a way that makes them clear, credible, and worth recommending.

Tonya is an accomplished developer specializing in the creation of tailored solutions for Microsoft Dynamics 365 Business Central and Dynamics NAV. Her expertise encompasses designing and implementing customizations, seamlessly integrating systems through APIs, harnessing the power of the Power Platform, and crafting insightful reports.

Caroline Broms is a senior marketing manager with expertise in demand generation, event marketing, partner strategy, and sales enablement. With experience spanning fintech and payments, she leads B2B marketing for Flywire — a fintech company powering invoice-to-cash automation through an award-winning A/R platform and a proprietary global payment network that transforms how finance teams get paid. Caroline is known for translating complex product stories into compelling campaigns that drive pipeline, and for bringing an AI-first mindset to everything from competitive intelligence to content strategy. She has partnered with industry networks including PartnerTalks and MSDW to build brand authority and generate revenue-focused programs. Caroline has had an active presence in the Microsoft Dynamics community since 2021, supporting go-to-market efforts across the Dynamics 365 Finance ecosystem.

Benjamin Brousseau, Sales Engineer at Verosoft, has over seven years of experience leading The Asset Guardian (TAG) implementations across industries such as logistics, energy, and manufacturing. He supports global companies in addressing asset management challenges, improving data clarity, and optimizing processes to accelerate their digital transformation and maximize the potential of automation. Currently pursuing his Master’s in Digital Transformation at HEC Montréal, he also contributes to TAG Mobi R&D, supporting the development of an AI agent designed to accelerate workforce adoption of EAM systems, ensuring continuous innovation and customer satisfaction.

Mitch Brown is an experienced Sales Director who currently holds this position at Datahaven 365. With a career spanning over two decades, Mitch has dedicated his professional life to assisting organizations across North America to adopt efficient and automated document-based processes that help streamline their operations. He has worked with businesses of all sizes and across various industries, providing them with valuable insights to meet their unique requirements and challenges. Mitch's areas of specialization include AP and AR, with a keen focus on catering to the needs of the Dynamics community.

Christina Buhelt works in the release, compliance and privacy management team. Her work is mostly behind the scene, making sure that Business Central runs on trust. With more than a decade in this field, she is passionate about enabling other's potential.

B2B marketing leader who specializes in partner marketing, and demand generation. My passion lies in crafting out-of-the-box campaigns that tell compelling stories, create meaningful experiences, and accelerate pipeline growth. As the host of AMBUSH On Air and Founder of B2B Buyer Rebellion, I bring my energy and expertise to every project! When I'm not working, I'm reading a fantasy book, hanging out with my dog Ziggy, making a cocktail, or spending time with friends. I live to travel and you can find me all over the world for work and life.

Senior Business Planner on the DPL (on-prem) team, focusing on partner programs, agreements, transformation to cloud.

As channel marketing manager, Lauren manages B2B marketing relations with VARs across the Microsoft Dynamics ecosystem. Together, through co-marketing initiatives, we drive webinars, in-person events, and other joint marketing campaigns to inform customers of solutions to meet their needs and solve pain points.

I’m a creative problem solver who applies his skills in the Microsoft Dynamics space and the management of one of the most talented teams I’ve ever had the pleasure to work with. I like to incorporate both the latest technology as well as the “grey beard” skills I’ve honed over decades of software development. When I’m not in the office or hanging out with my family, I’m at my local Makerspace working with CNC machines, laser cutters, 3D printers and other tools of wood and metal work. There are Makerspace (also known as Hackerspace) all over the country, and I encourage everyone to check one out. Stay Creative and have fun!

My team is building and running rapidly growing modern, secure, resilient, and scalable Microsoft Azure-powered Business Central online service, developed following the microservice architecture. Together with my unbelievably smart colleagues, in a tight feedback loop with our customers, partners, and other Microsoft teams, following DevOps and AGILE development methodologies we envision, design and ship our Online Service, Platform and Partner Tooling scenarios such as service signups, updates, administration, end user and partner access, global and regional services deployment, resource governance, performance, data access, licensing, ISV solutions and per-tenant extensions lifecycle, new programming language capabilities (AL), migration of on-premises data to the cloud and many more.

Angela Chang is a Senior Product Marketing Manager at Microsoft, where she leads go-to-market strategy and global messaging for Dynamics 365 Business Central. Her work centers on shaping how product innovation—particularly around Copilot, AI, and emerging agentic capabilities—is communicated to customers and partners. She translates complex technology into clear, practical narratives that help organizations better understand and adopt new capabilities. Her expertise spans integrated marketing, digital experience modernization, and high-impact product launches and industry events that support global adoption of Dynamics 365 solutions. Prior to Microsoft, Angela held product marketing and growth roles across technology, digital media, and consumer brands.

Sharka Chobot is the creator of the CRM product category (1995) and Chief Transformation Officer of Neural Impact. Sharka applies behavioral economics, neuroscience and persuasion psychology to help Microsoft partners develop an effective customer acquisition and AI go to market strategy. She has over 35 years of technology specific expertise and teaches behavioral marketing at leading universities in Canada. Sharka has worked with hundreds of Microsoft partners on six continents to develop their AI, packaging, pricing and vertical go to market strategy and to accelerate their transition to an AI business model.

Peter Christensen (also known as Bugsy) is group engineering manager in the Microsoft Dynamics 365 Business Central team. Peter has been in Microsoft/Navision since 1988 and has worked on many different parts of the product - both as a developer and as a manager. Currently Peter manages the engineers in the application team, building the future for the Business Central application. In addition to this, Peter also manage the engineering of the Dynamics NAV, GP and SL products.

Daren Christoffersen is a seasoned Product Manager at RUX, where he leads the Product Development team in engineering Business Applications for industrial equipment and commercial field services businesses. With over two decades of experience in ERP systems, he brings deep expertise in Microsoft Dynamics 365 Business Central and a sharp focus on aligning technical capabilities with the operational realities of complex industries. For more than 20 years, Daren has played a pivotal role in shaping the architecture and roadmap of RUX’s Rentals and Service solutions, helping companies gain the visibility and control they need to make smarter decisions and strengthen performance. He continues to drive innovation and client success across RUX’s evolving product portfolio, working closely with partners and internal teams to deliver verticalized solutions and complementary productivity apps that are engineered to fit, built to last.

Anya Ciecierski has worked in sales and marketing in the Microsoft Dynamics channel since 1999. She is the co-founder of ERP Software Blog, CRM Software Blog, and ERP Cloud Blog. These top media sites focus on educating companies in the software selection process and encourage collaboration between 190 ERP and CRM partners across the world. Anya is committed to the idea of "using the power of the group" to benefit the community. She is also the founder of the Channel Marketing Academy online peer network.

Jenn Claridge is a Microsoft MVP and trusted advisor in Business Central, specializing in manufacturing and service-focused organizations. She helps small and mid-sized businesses translate ERP strategy into practical, real-world execution. With deep hands-on experience across sales, warehousing, projects, manufacturing, and service management, Jenn is known for making complex systems approachable and actionable. Her work focuses on operational maturity, adoption, and enabling organizations to move beyond simply using Business Central to creating measurable business value with it. Jenn is recognized for her practical speaking style and her ability to connect leadership strategy with day-to-day execution, ensuring technology investments support long-term growth and confident decision-making. In her spare time she rescues cats and sharing her knowledge via jennclaridge.com.

Stephanie Clark is the Founder & CEO of Elliott Clark Consulting, a Microsoft Dynamics 365 Business Central partner focused on helping manufacturers and distributors gain control through process-first ERP implementations. With over 20 years of experience and 500+ ERP projects, Stephanie blends deep operational knowledge with practical system design. A former cost accountant turned ERP architect, she’s known for setting realistic expectations, cutting through noise, and helping organizations get real value from the Microsoft ecosystem. Stephanie is an active speaker, writer, and contributor in the Business Central community.

As a Senior Solutions Consultant, Erika leverages over six years of leadership at Tipalti, specializing in Fintech, APIs, and ERP integrations. She brings deep expertise in finance automation and competitive SaaS solutions to complex enterprise and global expansion initiatives. Known for bridging technical and business stakeholders, she leads strategic discovery to translate modern automation into measurable impact. Erika brings a consultative, executive presence to every engagement with a focus on cloud solution architecture and technical leadership.

With an Information Systems degree, Telka was trained as a developer, database administrator, and business system’s analyst. This education and related experience in Finance while being the Controller for a multi-entity corporation has resulted in her ability to relate application requirements to both users and developers alike. Telka’s extensive knowledge is 34 years in the making with the past 18 years devoted to being a Finance Lead/Solutions Architect on most of her 125+ projects and is certified as a Dynamics365 Business Central Functional Consultant. Two years ago, Telka promoted into the role of Dynamics365 Pre-sales Engineer for Western Computer.

Kate Coffey-Bacon brings over two decades of experience in marketing, blending her passion for creativity with strategic thinking and relationship building. Before joining UST, Kate thrived in the fast-paced world of marketing agencies. Through these roles, she mastered the art of crafting messages that resonate with diverse audiences, from startups to well-established companies. Known for her expertise in brand development and strategic problem-solving, Kate excels at turning challenges into actionable solutions. She leverages data-driven insights to inform decisions while drawing on her creativity to design impactful campaigns that align with business goals. Kate combines her artistic talents with a sharp, strategic mind to deliver results. A University of West Florida graduate with degrees in Public Relations and Marketing, Kate is a lifelong learner and a lover of music, coffee, and compelling storytelling.

Ben Cole is Strategic Sales Executive at RUX, where he helps clients unlock greater value through verticalized solutions and productivity tools. He founded ERP Connect Consulting in 2021 to help organizations get more from Microsoft Dynamics 365 Business Central. Under his leadership, ERP Connect developed BC Toolbox, a suite of 36 productivity apps built to eliminate manual effort, automate critical processes, and improve everyday efficiency. The firm's reputation for practical, high-quality solutions led to its acquisition by RUX, where BC Toolbox now complements the broader product portfolio. Before founding ERP Connect, Ben built expertise in public accounting, technology consulting, and a FinTech startup in Austin, TX. That experience shaped his focus on solution design, implementation, and improving product ecosystems. Guided by values of quality, transparency, and efficiency, Ben brings hands-on industry knowledge and a drive to deliver solutions that are built to last.

Sarah Compter is the President at SYNACT, a technology firm that enables small and midsized businesses to harness the power of Microsoft Dynamics 365 and the Power Platform, a state-of-the-art suite of customer relationship management and business productivity tools. Under Sarah’s leadership, SYNACT is disrupting the software industry’s traditional service model in favor of a program focused on results delivered, not hours spent. Sarah believes in an immersive, evolutionary approach to software development and takes pride in SYNACT’s collaborative approach to working with clients. Sarah began her tenure with SYNACT in 2009. Within two years, she took on responsibilities for managing day-to-day operations. She has served as President since late 2016, when she bought SYNACT and re-headquartered in Rochester. Since then, she has grown the team from two to 11 and increased recurring revenue by 7x. When she’s not working to meet the demands of her own small business, Sarah serves as President of the Small Business Council of Rochester and on the Board of Directors for Greater Rochester Habitat for Humanity. She lives in Webster, NY with her husband, Sky, and their pup, Olive.

Kim Congleton is Vice President of Strategy at Technology Management Concepts (TMC), where she leads initiatives that fuse AI, data, and enterprise technology to drive business growth. She helps organizations modernize operations and make confident decisions through platforms like Microsoft Business Central, Dynamics CRM, Copilot, Power Platform, and Azure Fabric. Previously, Kim co-owned New View Strategies for eight years, earning recognition as a trusted advisor in the Microsoft partner community. Her leadership garnered accolades including the Legends Award and multiple Granite Awards, reflecting her impact on Business Central professionals. Known for curiosity, candor, and a business-first approach, Kim empowers teams to innovate with purpose. Whether guiding executives through AI adoption or mentoring consultants, she brings clarity, energy, and a focus on real-world outcomes.

Since 1998 working with Navision, Dynamics NAV, and now with Business Central and Power Platform. I worked as an end-user, consultant, and developer in different companies and partners. Dual Microsoft MVP in the Business Applications (Business Central) and Azure AI Services International Speaker at Directions EMEA, Directions ASIA, Days of Knowledge (Nordic, Central, and Atlanta) and DynamicsMinds. Organizing committee member "Business Central Day ES" (www.businescentralday.es) and Global Power Platform Bootcamp Zaragoza (https://www.meetup.com/power-platform-zaragoza/) Also, you can see me telling things about Business Central and Power Platform at different community events and on my YouTube Channel: Aprende Business Central en Español (https://www.youtube.com/@rcorella) If you want to know more about me, here you have my LinkedIn profile: https://www.linkedin.com/in/robertocorella/

Benefiting from 25 years of experience in implementing, customising and supporting Microsoft Dynamics 365 Business Central and its predecessor Navision and now the rest of the Microsoft Biz Apps stack, I'm passionate about how technology can drive business growth through consistent and efficient processes whilst giving new levels of insight through reporting and AI. Between my day job of leading one of the UK's biggest SME focused Dynamics partners I have the privilege of being Chairmen of Directions, a association of more than 1200 Dynamics partners worldwide and a Microsoft MVP for Business applications.

Reesha Curtis is Channel Development & Customer Success lead at Mount Evans Consulting, a Microsoft Solutions Partner focused on Dynamics 365 Business Central. She specializes in helping clients and partners navigate licensing, implementations, and ISV solutions with clarity and confidence. Reesha brings a practical, relationship-driven approach grounded in real-world Business Central experience.

Christian Heide Damm is the CTO of Business Central at Microsoft, and he is responsible for the overall design of the Business Central Online and AI architecture

Partner Success Manager North America

Chris has been in the BC channel for well over a decade. Building and growing ISVs has become his passion, and he has a deep understanding of working in this ecosystem, creating win-win-win situations for clients, partners, and the organizations he represents.

Joe DeHaai brings over 20 years of experience in the Microsoft ecosystem, spanning consulting, startup leadership, presales, sales, and GTM strategy. He’s worked across the full spectrum—from helping early-stage partners to guiding mature practices through reinvention. What sets Joe apart is his ability to bridge strategy and execution. He’s not just talking theory—he’s led real change. At one point, he spearheaded a shift away from traditional feature-function ERP selling and toward industry-specific, outcome-driven messaging. That pivot improved win rates and unlocked significant revenue growth. Today, Joe works closely with Microsoft partners to sharpen their differentiation, build compelling offers, and equip their sales and delivery teams to engage customers more effectively. Whether he’s leading workshops on emotional buyer engagement, Copilot GTM strategy, or ERP practice acceleration, Joe is known for making complex ideas simple—and making good teams even better.

If you want to talk about data, Chris Dew is your guy. With over 28 years of experience, including the last 18 with eOne Solutions, he has seen it all. Chris has spent the last five years pioneering eOne’s Popdock product, the future of data migration and virtual integration. In his spare time, Chris is very active, with hobbies including pickleball, disc golf, playing guitar, and navigating the new world of being an empty-nester.

CEO and co-founder of Seer 365, Sam is well-known and respected within the Microsoft Business Applications ecosystem, having previously grown and sold three successful Microsoft Dynamics businesses, the most recent of which, at its time of sale to a large Global Systems Integrator, was the UK's largest Microsoft Dynamics partner. As an experienced business leader, he has a real passion for improving business efficiency and productivity, which was where the idea for Seer 365 and the GYDE365 platform originally came from. Alongside his team, he is 100% focused on helping Microsoft Dynamics 365 partners, ISV partners, their customers, and Microsoft itself to be more successful. LinkedIn Profile: https://www.linkedin.com/in/sam-dharmasiri-36807318/

Manjula has over 20 years of ERP experience and is a proven business solution professional assisting clients in transforming their company through an ERP implementation. In her current role, she is passionate about providing her clients the best experience possible during the implementation process through her collaborative problem resolution skills. Her focus is centered on building a relationship with each client and being a partner in their success.

Anne Diaz is a seasoned ERP leader with more than 25 years in the Microsoft Dynamics ecosystem. She began her career at Solomon Software and Microsoft and has since held roles as a consultant, project manager, and practice director, working closely with organizations navigating complex ERP transformations. With an MBA and PMP certification, Anne brings a strong blend of business strategy and disciplined delivery. Her expertise spans finance, supply chain, and ground-to-cloud migrations, with a focus on helping organizations move beyond “go-live” to achieve long-term value. She has been with Stoneridge Software for four years, supporting customers and teams through modern Business Central implementations.

Cecile Dinh is a Microsoft MVP and Application Architect with over 25 years of ERP experience in Microsoft Dynamics GP and Dynamics 365 Business Central. She specializes in helping organizations move from GP to Business Central with the right design—covering chart of accounts, dimensions, data migration, integrations, and reporting. She is the founder of the GP to BC Community and a frequent speaker at Community Summit North America and DynamicsCon, known for practical, real-world guidance. Cecile received the 2023 Product Expert Award from the Dynamics User Group (DUG), was nominated multiple times for GPUG All Star, and named BC/NAV All Star in 2025. She also serves on the DUG Programming Committee and holds a certification in Dynamics 365 Business Central.

Frances is a 20-year veteran of successfully selecting ERP solutions for regional, national and global manufacturing organizations. Having worked on site or remotely with over 350 manufacturers she possess a deep understanding of the requirements-definition process and supply chain needs of industry. Her expertise in navigating risk, selection paralysis and change management allows her to guide organizations through the complexities of workplace technology adoption. Often described as a "consultant's consultant", she regularly participates in client discovery sessions and provides education on manufacturing principles, supply chain trends and quality management. Her commitment to quality and the necessary role of quality management in any successful project can be seen in her various Linked In articles and blogs.

A senior leader with 25 years of experience across Business Applications, Global Product Marketing, Partner GTM, and SMB Sales. As the SMB Solution Area Lead for AI Business Process, I bring a growth‑mindset and a strong track record of business impact. Passionate about empowering teams and strengthening partner ecosystems. A dedicated advocate of the growth mindset philosophy, consistently leveraging innovative strategies to achieve ambitious goals and drive organizational success.

Shawn Dorward is Vice President of the SMB Division at sa.global, where he helps organizations reimagine what’s possible with modern ERP and technology. With over 25 years of leadership in ERP, CRM, and digital transformation—and recognition as a 7-time Microsoft MVP for Business Applications—Shawn delivers forward-looking insights on how AI, cloud, and emerging technologies empower leaders to drive resilience, efficiency, and growth. A frequent speaker and respected community voice, he shares strategic perspectives and actionable ideas through LifeHacks365 and The World’s Okayest Shawn.

Hannah Duke-Cohan is the Senior Director of Product Expansion at PEX, bringing over 15 years of fintech and payments expertise to drive product growth and innovation. She previously worked at a FinTech startup, and was a Vice President at JPMorgan Chase, where she helped launch a blockchain-based payment platform. Hannah lives in Massachusetts with her husband and two sons, and in her free time enjoys being outside, travelling and spending time with family.

Berny During, MCT CPIM BBA(UNISA), boasts a 27-year tenure as a Microsoft Certified Trainer. With a rich background, he began as product manager at Navision South Africa, later co-founding a successful partner. His impact spans roles from entrepreneurship to being a driving force in some of Africa's largest partners. Berny's expertise extends across fields like Production and Inventory Management, Business Administration, Computer Sciences, Law, Taxation, and Labour Law. Over 27 years, he's empowered thousands worldwide through NAV/BC training, in 20+ countries. Currently, he nurtures Business Central practices, consultants, and developers, also aiding partners to grow, and promoting Dynamics 365 Business Central. Berny's voice has resonated at industry conferences like Tech-Ed, Directions, Days of Knowledge and hosted the Navision Africa partner conference. Passionate about knowledge sharing, he finds joy in inspiring business growth and personal development among partners.

Candyce Edelen is a seasoned entrepreneur with valuable experience from co-founding two fintech companies, including one that made the Deloitte Fast 50 list in 2004. Since 2007, she has led PropelGrowth, helping financial and tech firms develop go-to-market strategies, with 13 clients achieving successful exits during this time. In 2018, she pivoted her focus and used LinkedIn to rapidly build a new pipeline. This success led her to teach hundreds of small business owners and sellers how to attract leads and build effective sales pipelines reliably.

Steve Endow is a Microsoft MVP with over 20 years of ERP consulting experience. He is a co-founder of Blue Dragonfly, LLC, which develops Business Central customizations and applications.

Leen brings over 20 years of experience in the Dynamics community, initially as the driving force behind marketing strategies for various Dynamics partners. Currently, she holds the position of Marketing Manager at Directions for Partners and is a co-founder and board member of Diversity in Dynamics. She champions a hands-on approach and a no-nonsense attitude in her work. With a deep-seated belief in the power of diversity and inclusion, Leen envisions adding a splash of pink to the vast blue ocean of the Dynamics Community. She is committed to making a tangible difference by actively promoting diversity initiatives and fostering inclusivity at every opportunity. Within the Diversity in Dynamics team, Leen leads marketing, communication and event initiatives.

Driven by a deep passion for technology, Mark believes real progress in payroll is created by first movers, especially in cloud and AI, who are willing to challenge the status quo. He has worked closely with Microsoft and the Business Central ecosystem, helping transform payroll from on‑premises systems into cloud‑native, intelligent platforms. His work spans compliance, product strategy, and modern architecture, guided by one clear ambition: simplify what is complex and make it scalable. Under his leadership, SwissSalary has become a leading payroll ISV in the Business Central ecosystem. With OnePayroll, Mark and his teams are extending the same cloud‑first, AI‑ready vision to international markets, including the US. Mark is convinced that meaningful innovation is built by passionate teams united by ambition, trust, and purpose. He splits his time between Switzerland and the US, continuously pushing the boundaries of modern payroll software.

Diogo Fernandes is a Senior Systems Analyst with a degree in Systems Analysis and Development from Universidade Estácio de Sá. Over 13 years at Fênix Systems & Consulting, he has worked across support and consulting, bridging deep technical expertise with client‑centric delivery. He holds Microsoft Azure and Business Central certifications and has led more than 15 successful system implementations in sectors from Real Estate to Oil & Gas. Recognized as a leader in AI and technology development, Diogo designs scalable solutions, accelerates adoption, and turns complex requirements into measurable business outcomes.

Savio is an enterprise data strategy and architecture leader with more than fifteen years of experience helping organizations design and implement modern data platforms that power analytics, integration, and AI-driven decision making.

Channel Sales Executive for Business Applications (Dynamics and Power Platform) in the SMB Segment at Microsoft. Supporting Un-Managed customers through the Partner ecosystem who lead the evaluation, selection, implementation, and support of Microsoft customers.

Soren Fink-Jensen is a veteran leader in the Dynamics world, starting his career in 1989 selling Navision to end-customers for a Danish reseller, DanaData. From there his career in Dynamics spans almost 35 years working in Executive positions in Navision, Microsoft and starting his own business, 1ClickFactory, which he sold in 2021. Besides running businesses, Soren has been a board member in numerous software companies. Currently Soeren is the CEO of Continia Software in North America.

Carson Fletcher is the Microsoft Partner Manager and Sales Engineer at QBuild Software. QBuild Software makes CAD-ERP integration software to increase engineering productivity. Since 2002, we have provided superior service to our customers and have assisted them in integrating their CAD and ERP systems. Our many years of experience and commitment to excellence have earned us the reputation as the best CAD-ERP integrator in the space.

During a 24-year career with Microsoft, Cecilia earned a reputation for clarity of purpose and an unwavering focus on results. Ambitious goals, methodical planning, and effective execution are the hallmarks of her management philosophy. Cecilia’s leadership style emphasizes integrity, empathy, inclusiveness and accountability. Cecilia spent 16 years with Microsoft Business Applications, culminating in a four-year stint as Global Ecosystem Lead. As a key member of the unit’s leadership team, she was responsible for growth of the core business through the development and health of the partner ecosystem. Among the functions she oversaw were ecosystem capacity planning, capability development and performance growth strategies, as well as field operations at global scale.

Rich Fowler is a seasoned professional with over 30 years of experience in business process and practice building. Throughout his career, he has worked closely with partners to help them build their businesses and achieve their goals. He has a deep understanding of the partner channel, having worked for some of the largest software providers in the industry, as well as small and large ISV partners and end user clients. Rich's experience working all sides of the partner channel has made him well equipped to provide unique and effective solutions tailored to each partner's specific needs. In his spare time, Rich is a proud member of the Findley Trojan Hockey community, and often spends his weekends announcing sporting events, working with charities, and using his boundless energy to amp up a crowd.

Bill is the Director of Channel Sales at SPS Commerce, responsible for driving growth through strategic partnerships. With over 10+ years of experience in the industry, Bill has worked with thousands of customers, partners, and system publishers with the main goal of solving complex business problems through solutions, relationships, and expertise.

I've been in the NAV/BC world for more than 15 years now, first as a developer, and currently as the CTO of iDynamics, an ISV best known for our Commissions solution for Business Central. If you have been in the Business Central community for long, you have probably seen my name reporting bugs in Github or nagging Microsoft employees in Yammer for improvements to the app 😆

With more than 20 years of experience in the channel, helping software and technology publishers, partners, and ISVs amplify their marketing revenue is my specialty and my passion. I co-founded The Partner Marketing Group in 2008 with the goal of providing quality marketing resources and services to those in the industry. Along with my extraordinary team, we have helped more than 500 companies improve their marketing initiatives, as well as created the annual Technology Marketing Benchmarks & Trends Report - which has become an influential piece of content sharing best practices and guidance with channel marketers. In addition, I am a founding member of the Channel Marketing Academy, which works to bring together a community of marketers on a monthly basis to learn and share insights. Marketing is at the core of any business' success, which is why I love doing what I do so much.

Patricia Gloria is a Sales Director and revenue growth strategist with over a decade of experience building and leading high-performing teams inside fast-moving SaaS companies. She brings a practitioner's perspective to software sales — she knows what it looks like when technology is working for an organization, and when it isn't, and has spent her career helping bridge that gap. Now with Greenshades, Patricia helps companies get more out of their HR and payroll technology investments. When she speaks, she draws on real-world experience navigating the challenges leaders face every day: getting buy-in, driving change, and building sustainable growth.

Over 20 years of the Dynamics experience. Expertise in D365 BC and D365 FSC implementations.

Tara Grant has dedicated her 20-year career in the Microsoft Dynamics channel to translating brands, products, and service offerings in an understandable, relatable, and compelling way that drives lead generation and revenue. With unmatched productivity and a real love for delivering crisp, clear messaging, Tara helps distill complex products and services down to effective offers and content that attracts buyers.

Matt Grattan brings more than 15 years of sales tax expertise to his role as VP of Partnerships at Zamp. He previously spent six years building Avalara's ecommerce practice and four years leading sales at TaxJar, where he helped drive growth ahead of its Stripe acquisition and contributed to the launch of Stripe Tax. Matt lives on Bainbridge Island, WA with his wife, three kids, and their dog Ruthie.

Editor and co-founder at MSDynamicsWorld.

Erica Hakonson is CEO & Founder of Maven Collective® Marketing, a multi-award-winning agency that has helped 500+ Microsoft Partners worldwide drive measurable GTM results. Named among the 2025 Top 50 Women We Admire in Marketing, Erica is a recognized leader in GTM strategy and digital marketing. Under her leadership, Maven Collective has earned 200+ global awards and B Corp Certification, while championing smarter, more impactful marketing across the Microsoft ecosystem.

Mark Hamblin is passionate about Dynamics 365 Business Central for manufacturing and distribution and has a deep technical knowledge of the platform.

With Liberty Grove Software, assists organizations on their implementation of Microsoft Dynamics NAV and Dynamics 365 Business Central, as well as associated BI solutions and ISV products. Previously led Enterprise Reporting team for large pension fund investment organization and consulted for a major BI vendor in the implementation of BI and ETL solutions with its customers across North America. Major strengths include combining strong technical and analysis skills with the ability to understand and work with IT and business at multiple organizational levels.

Fredrik Hietala is one of the Partner and Customer Success Managers for SMB , with an engineering background in Dynamics NAV and AX. Fredrik leads a team of cloud solution architects who specialize in partner and customer interactions within the Business Central product group.

Kristen serves on the advisory committee for Dynamics User Group (DUG). Her services and experience have earned her a renowned name, four consecutive GPUG All-Star nominations, a Granite Award, and Dynamics 365 All Star Award nomination. Kristen has also been recognized as a Microsoft MVP five years in a row, a recognition reserved for top technology experts who passionately share their knowledge with the community. As a Microsoft Certified Dynamics 365 Business Central Functional Consultant, she demonstrates a high level of domain expertise and can tackle even the most challenging projects.

Being part of the Microsoft Dynamics community since 1990, Erik Hougaard has worked with every version and visited all corners of the system. He has worked with NAV for the biggest companies in Denmark and across numerous industries. He is a Managing Partner in EFOQUS, a Canadian Microsoft Partner developing products and solutions with Dynamics 365 Business Central. Erik is an active community contributor passionate about sharing his deep technical knowledge, and he has been awarded a Microsoft MVP Award for his Dynamics NAV contributions every year since 2014. He is a sought-after speaker at conferences and has been blogging about Dynamics since 2013. In 2019 he wrote the BUSINESS CENTRAL FIELD GUIDE to help customers understand the system, with or without external help. In 2020 he added a YouTube channel publishing weekly videos with hacks and insights for Microsoft 365 Business Central programming.

Monica Hoyer is a senior marketing executive, strategist, and certified coach with deep expertise in B2B SaaS, demand generation, and marketing automation. With 20+ years of experience leading integrated, revenue-focused marketing programs, she helps organizations align strategy, systems, and teams to drive meaningful growth. Today, Monica works independently with SaaS companies and partners on go-to-market strategy, marketing operations, and leadership advisory. She’s spoken at Inbox Expo, DynamicsCon, Community Summit, and Partner Marketing Events, and is known for delivering practical insight, straight talk, and just the right amount of sass—on stage and off.

Fauwaz is the Sr. Director of B2B Strategy with 15 years of experience in electronic payment technology, specializing in ERP integration, payment security, and sales. He has a strong background in leading software sales teams at Nodus and Global Payments, contributing significantly to strategic acquisitions. With expertise in various ERP systems like Microsoft Dynamics, Acumatica, Sage, and SAP, Fauwaz excels in driving partner success and customer satisfaction in the payment industry.

Lotte Cordt Ihlemann is a Partner and Customer Success Manager and has been with Microsoft for more than 20 years. Over the years Lotte has been working in various global roles within marketing, product marketing, and partner enablement for Business Central and earlier Dynamics NAV and Dynamics AX. Currently driving Business Central global partner readiness and communication, Microsoft's community, event and content strategy at key SMB business application conferences, strategic alliance management and projects securing the customer base.

Kelly joined Celigo over 13 years ago. He has over 25 years in the integration industry, with a focus on helping companies capture the benefits of SaaS platforms with iPaaS.

Kelly Jackson is a seasoned ERP consultant with 25 years of experience in solution architecting, implementations, project management, and pre-sales engineering. Specializing in Microsoft Business Central, she has successfully led numerous implementations, helping organizations streamline operations and maximize their technology investments. Before joining Lanham Associates, Kelly managed projects at Feeding America and later at Simms Fishing Products, where she played a key role in optimizing business processes and system integrations. Her expertise spans a wide range of industries, allowing her to provide strategic guidance to her clients' unique business requirements. Kelly holds a bachelor’s degree in psychology and economics from Cleveland State University, as well as a degree in bank operations and technology from Vanderbilt University. With her deep technical knowledge and strategic insight, she is a trusted advisor in the ERP space.

20+ years experience working with NAV and Business Central from the partner channel, Microsoft as well as with large customers. 10+ years with Microsoft working in different roles in the Nordics, WE and globally, all with Business Central as main focus area. Currently Architect with Microsoft Field and Partner Global Center of Excellence team covering BC.

Robbie Janes is the Content Marketing Manager at Sabre Limited, a Microsoft Dynamics 365 Business Central partner specializing in manufacturing. A journalism graduate with more than eight years of professional digital marketing experience, Robbie focuses on PPC, SEO, AI-driven search strategy, and emerging LLM-SEO techniques that enhance brand visibility across traditional search engines and generative AI platforms. Grounded in storytelling and research-based communication, Robbie specializes in simplifying complex ERP and field-service concepts into clear, actionable guidance for business leaders. His current focus includes the evolving intersection of ERP, AI-enabled marketing, and the future of go-to-market strategy in the Microsoft partner ecosystem.

I’m passionate about discovering more efficient ways to achieve goals, with a deep commitment to optimizing processes for smarter, more effective outcomes. With experience managing complex projects, I am quite good at guiding teams through challenges using a result-driven approach. Outside of work, I enjoy camping, hiking, and exploring the outdoors with my two dogs, finding peace and balance in the simplicity of nature.

Rob graduated from the University of Toronto with a Bachelor’s of Engineering in the early 90s. He first worked with manufacturing ERP in 1994 and first worked with Dynamics in manufacturing in 2008. He considers himself more of a manufacturing consultant than a Business Central expert. He has read "The Goal" at least 4 times, "Lean Thinking" at least 3 times, and has seen Star Wars more times than he can count (Han shot first!). He is an avid collector of music and, using "The Rolling Stone Top 500 Album List" as a guide, has managed to buy 490 of the 500 best albums of all time (as CDs - the rest are out of print).

Principal product manager focusing on partner capacity ISV Success

Arend-Jan Kauffmann is CTO at Lumos 365 Ltd., a UK-based partner with a Business Central solution for the energy sector. With over 20 years of experience with Microsoft Dynamics NAV / Business Central and 30 years of experience in the IT industry, he has a solid track record in this business. With a strong focus on architecture, design and integration, he worked in different roles and with a broad range of technologies and platforms, including C/SIDE & VS Code development, C/AL and AL, Microsoft .Net, Microsoft Azure and Office 365. He strongly believes that knowledge increases by sharing it, not by saving it. By delivering workshops and being a frequent speaker at conferences, he can put this into practice. Since 2013 Arend-Jan is awarded as Microsoft MVP Business Solutions.

Business leader documenting the real journey from AI skeptic to evangelist through "AI for the Over 40" - a 52-week series for executives who know AI matters but haven't cracked the code yet. After over 20 years of helping companies transform with Microsoft Dynamics, I discovered the next transformation starts with us as leaders. Not our systems. Not our teams. Us. I'm a Partner at ArcherPoint by Cherry Bekaert, where I help mid-market companies leverage Microsoft Business Central. But my passion project is demystifying AI for business leaders who, like me, are tired of the hype and want practical, peer-tested approaches that actually work. Current mission: Proving that our years of business experience aren't obsolete in the AI age - they're our secret weapon. Following my journey? Check out "AI for the Over 40" published weekly on LinkedIn.

Amiee Keenan has a diverse background with a variety of roles over the years. Since 1999, she has focused channel sales, partner marketing, business development and more. She is the marketing guru focusing on partner programs, event planning, content creation, goal setting and strategy. She's always got her creativity hat on, coming up with new ways and ideas to make an impact and bring content to life. When Amiee is not working, she is working out, spending time with family and her dog Duke, traveling to warmer clients, reading books, and enjoying life.

Kerem is an experienced professional at Simova with a strong background in sales, consulting, projects and partner care. Over the years, he has successfully led and supported numerous projects, combining strategic insight with hands-on execution. His expertise extends to building lasting partnerships and driving business growth through collaboration and innovation. With his broad experience across all Simova Extensions, Kerem is dedicated to delivering value to clients and partners alike.

Sergio is a Technical Product Manager for Business Central at Binary Stream Software. He brings over 9 years of expertise in NAV/BC and an impressive 11-year journey with GP. Through his extensive career, he has crafted a multitude of applications and orchestrated seamless integrations with diverse product ecosystems. Sergio's fervor for the art of app development is evident in every endeavor he undertakes. Beyond the realm of software, he finds his passion extended to the lush fields of soccer, where he channels his spare time into coaching.

Matt Keyes is the founder of Key Partner Solutions and a seasoned software architect with over two decades of experience in Microsoft technologies. Starting his career during the tech boom, Matt evolved from network architecture to ERP and business applications, blending deep technical expertise with an MBA to deliver impactful solutions. His passion lies in helping partners and clients solve real-world challenges through innovative Microsoft solutions. When not architecting systems, Matt enjoys mountain biking, hiking, and exploring the outdoors with his family.

Chuck is a highly accomplished professional with extensive experience in driving business growth and innovation through strategic partnerships with Microsoft. His expertise in partner management, coupled with his ability to develop and lead strategies for attaining Microsoft Solution Partner designations, Advanced Specializations, developing comprehensive go-to-market strategies, and leading the sales organization to achieve significant milestones has been pivotal in helping Microsoft partners grow and succeed. Chuck's leadership in customer acquisition, retention, and relationship growth, along with proficiency in program management and strategic planning, underscores his commitment to fostering strong partnerships with Microsoft.

With more than twenty years in the business applications space, Andrew has built a strong record of innovation and results. He joined WebSan Solutions Inc. as a partner in 2008 and helped transform the company into an award-winning Microsoft partner. When WebSan was acquired by Rand Group in 2025, Andrew became part of the Rand Group leadership team. Today, he continues to drive growth and innovation both internally and for customers.

Dan King is the President of New West Technologies, Inc., a Microsoft-focused solutions provider he founded in 1992. With over three decades of experience in the Dynamics ecosystem, Dan has led the development of innovative solutions across retail software, payment integrations, eCommerce, and network infrastructure. With a background in Computer Science and a focus on AI, Dan has consistently applied emerging technologies to solve real-world challenges for retail and SMB organizations. He led the development of one of the first Mobile POS solutions with real-time payment processing and digital signature capture, and later helped pioneer secure, tokenized payment integrations for Microsoft Dynamics and the SMB market. Today, Dan drives the vision behind PayFusion365, delivering modern, secure payment solutions embedded within the Dynamics ecosystem. He and his team are dedicated to helping partners and customers stay ahead in an evolving digital market.

Alayne “Laynie” Itzen Kohlman launched her career in 1993 at Great Plains Software in Fargo, ND, stepping into the fast-paced world of technology and ERP software. Over the past 30+ years, she has built deep expertise in channel management and is recognized for her ability to build and nurture high-performing partner ecosystems across leading ERP platforms, including Microsoft, NetSuite, Sage, and Acumatica. With a strong foundation in customer service, business development, and sales, Laynie is known for aligning partner strategies with customer needs—driving both customer success and mutual growth within the channel. In 2023, she joined Netstock as a Channel Account Manager, where she continues her passion for cultivating lasting partnerships and driving strategic channel growth. Outside of work, Laynie lives in West Fargo, ND, and is embracing her new chapter as a proud empty nester, balancing career growth with life’s next adventures.

With over a decade of ERP expertise driving digital transformation at YAVEON, I currently serve as the Product Success Manager, dedicated to scaling our solution portfolio and positioning YAVEON as a dynamic ISV. My proven track record as a Senior Consultant and Project Manager in implementing cutting-edge ERP solutions across the process industries—including pharma, medtech, food, and chemicals—empowers me to deliver innovative, value-driven outcomes. Leveraging these experiences, I drive partner enablement and lead high-impact consulting initiatives that foster agile growth and operational excellence. My mission is to showcase how YAVEON’s robust apps serve as the perfect catalyst for digital innovation and sustainable business success.

B2B sales and marketing executive with 20 years of experience specifically within the IT industry. Been in the Microsoft Dynamics channel for over 15 years where I have been able to unite my interest for the ever changing world of marketing with my inner-accountant who loves a spreadsheet that balances. What I enjoy most about my job: always learning about the latest marketing trends that are forever evolving // being creative about go-to-market strategies // coming up with cool activities for our prospects, clients and employees // finding ways to be more efficient to do more with less What I love to do when I'm not working: My suitcase is always close by as I caught the travel bug at a young age // I love good food: I don't discriminate from fast food to super posh, as long as it is tasty! // Playing soccer and ultimate frisbee: I'm convinced that I was a labradoodle in my past life that is why I have this need to run and chase things.

Ugne Kontare is the Chief Business Development Officer at SOFT4, one of Europe's most successful ISVs. With a background in SMB sales and leadership, Ugne’s career spans several industries, with most of her work focused on Microsoft Dynamics. With over 15 years of experience in various roles, such as Marketing, Sales, CEO, and Business Development, Ugne shares her knowledge and tips on how to: - Create and run a successful business; - Expand globally; - Build and manage an effective team; - Develop and implement strategies for launching and managing a software product – from analysis to profits.

Blazej Kotelko is one of the PMs in the Microsoft Development Center Copenhagen, Denmark but he had worked previously for Microsoft in London, UK and in Poland. With experience in the SMB space, UX design, low-code platforms and partner management he is currently responsible for the success and roadmap of Dynamics 365 Business Central integration with Power Platform.

Maximilian Krampe holds a bachelors degree in Technical Management & Marketing and has been with Simova since 2020. He has previously worked in marketing and sales related to ERP-independend product lifecycle management solutions including product document management, process optimization, digitization and IoT. It is now his goal to inspire Microsoft Partners to streamline the processes for their Microsoft Dynamics 365 Business Central customers with the Simova apps.

Ron Krempasky is Aptean's Sr. Director of Global Partnerships. He oversees the Global Partnership Relationship Manager team as well as setting strategy and vision for how Aptean engages with its Microsoft Business Central partners. Ron brings over 30 years of technology experience including IT consulting.

With more than 23 years of experience at Microsoft, where he played a key role in shaping the Business Central developer ecosystem. He was responsible for tools such as Docker-based development, BcContainerHelper, and AL-Go for GitHub, helping partners modernize CI/CD, and DevOps practices. After leaving Microsoft, Freddy founded Freddy.DK ApS, where he now helps partners and customers adopt new technologies including AL-Go for GitHub, AI, and no-code platforms such as Lovable, with a strong focus on practical implementation. Freddy works for Directions For Partners, responsible for the technical content for Directions EMEA, Directions Asia, and Days of Knowledge events. He is also a frequent host of webinars and the gatekeeper and maintainer of the Cloud Customer Management solution on GitHub. Known for his pragmatic approach and deep technical expertise, Freddy combines strategic insight with hands-on experience to help organizations turn new technology into real business value.

Spencer Kuo has spent his entire career in the software industry, helping finance professionals leverage the benefits of innovative technology. He is a frequent speaker and webinar host, educating audiences on best practices and innovations surrounding AI, reporting, and accounting technology. His 25 years of leadership in sales, solution consulting, and strategic partnerships have focused on guiding companies towards technological advancement and growth. Prior to FYIsoft, Spencer held executive and consulting roles with Flexi Software, Infor, Systems Union Americas and Aon. 

Ross Ladwig is a dynamic and performance-driven management professional with a strong executive presence. He has been with Microsoft since 2016, where he has held various roles, including Business Applications Partner Solutions Sales for North America. Ross has a proven record of effective short and long-range tactical planning, improving processes, and managing complex transactions

Jeff has been delivering, developing and deploying Navision and Business Central based solutions for over 20 years (starting with version 3.10) with a key focus on Food & Beverage and Manufacturing clients with complex Integration and EDI needs. He has a Bachelor of Mathematics from the University of Waterloo and resides outside Seattle, Washington.

Microsoft MVP | Business Central | Dynamics GP| Power BI Enthusiast and Team Lead Bullhorn GP/BC Connectors Product Manager Experienced Accountant & ERP Systems Implementation and Reporting Expert Summit Legend BC/NAVUG All-Star https://www.thedynamicsmindset.com/

Natalie Lemke, CEO of RUX Software, is a transformative enterprise software leader with over 20 years of experience helping SMBs accelerate growth through digital innovation. She specializes in scaling operations and building high-performing teams that deliver exceptional value to clients and partners. Before RUX, Natalie was Chief Professional Services Officer at Net-at-Work, becoming the fastest-growing Acumatica partner and earning Sage Platinum Partner of the Year. At Stoneridge Software, she built a Microsoft Business Central practice from the ground up, earning Microsoft Partner of the Year recognition in 2022. She launched her career at SPS Commerce, driving digital transformation that fundamentally reshaped their revenue operations. Natalie's passion is empowering underserved markets with purpose-built technology that connects revenue generation processes with industrial asset registers to optimize utilization and availability—solutions engineered to fit, built to last.

More than 35 years of proven success delivering revenue growth and shareholder value. Extensive experience spanning Executive Chairman, CEO, President, COO, Principal and Board of Directors roles. Strong problem solver with a passion to move a business forward via, performance optimization, strategic planning and financial performance. Leadership experience through multiple bull and bear markets and numerous equity events. A Co-Founder of Velosio, Joe served as Executive Chairman where he had overall responsibility for leading the Velosio team to deliver on its Mission, Vision, Values and goals, along with multiple PE equity events. Currently, Joe Longo serves as a Director of Seer365. In this role, Joe provides guidance around growth and strategic planning. The company's Joe Longo has founded or led have consistently led the VAR industry in most key performance indicators, including profitability, employee retention, customer service, software sales and total revenues.

Patricia has been working in ERP as a consultant for more than 30 years. She specialized in the international business and global implementations. At this moment she is responsible at Arquiconsult for the Neashore and International business.

Frank Maier is the CEO of DynamicsGlobalProjects GmbH and has been involved in the Microsoft Dynamics ecosystem for over two decades. He began his career as a developer, quickly advancing to consultant and project manager roles. His passion has always been large-scale international ERP implementations with Business Central and NAV. Frank was formerly CEO of OctoCon AG and, following its successful acquisition, served on the executive team of YAVEON GmbH. Since 2003, he has also been a board member of Directions EMEA, helping shape the future of the Dynamics partner community. He lives with his wife and children in the countryside of Southern Germany.

Jay is a nearly 40-year ERP veteran with deep experience across Dynamics GP, BC, and F&O (AX), including roles at Great Plains Software, Microsoft, and multiple ISVs. For over a decade, he has focused on fixing the gaps in Accounts Payable - especially payments. As VP of Payments at Source Technologies, Jay leads a team delivering multi-ERP payment solutions that help often-overlooked AP departments automate routine work and focus on higher-impact tasks that drive organizational success.

As CMO, Chris leads brand, demand generation, and go‑to‑market strategy for Infinity Group (UK). His remit spans integrated, multi‑channel growth across all core propositions, partnering closely with the SLT to translate strategy into pipeline and revenue impact. ​ ​ His approach to marketing is a rigorous, metrics‑led mindset - prioritising quality, conversion and sales enablement to accelerate commercial outcomes - while elevating Infinity’s market presence through campaigns, demand generation, content and PR.

As the Director Of Channel Development for Stratos Cloud Alliance I am responsible for the development of multiple channel programs in North America, leveraging my 30 years of sales, account management, marketing, and customer service expertise. I am passionate about helping partners and clients achieve their business goals with Microsoft Dynamics 365 and other cloud solutions, using my solution-selling and relationship-building skills. I have successfully cultivated complex C-Level alliances as well as lucrative partnerships and franchises, resulting in high-end closings with diverse audiences. I have also effectively originated, launched, and managed comprehensive sales and marketing departments and processes, completing research, multi-level strategic planning, and staff recruitment. I am a Microsoft Certified professional and a motivator who continually spurs the professional development of talented internal teams to elevate profits and market share to outpace competitors.

Colleen McCoshen serves as the Chief Operating Officer at Boyer & Associates, where she oversees key operational functions across the organization, including Finance and HR. Her leadership spans cross‑departmental collaboration, change management, and the optimization of internal processes to support Boyer’s continued expansion. With nearly 30 years of experience working closely with Boyer’s executive and department leaders, Colleen McCoshen helps guide the organization through evolving Microsoft program requirements, partner initiatives, and operational readiness efforts. In her role, she supports Boyer’s engagement with the Microsoft ecosystem, positioning the company to maximize program benefits, strengthen partner alignment, and enable success across cloud‑focused initiatives.

As a 12-time Microsoft Dynamics MVP, I enjoy sharing my knowledge and expertise with others and contributing to the growth and success of the Dynamics 365 community. As the host of PartnerTalks.com, a weekly LinkedIn interview show, I chat with Business Executives from the Microsoft Community about their insights, ideas, and best practices. PartnerTalks.com has reached over 270 episodes and is now in its fifth year of production, attracting a global audience of professionals who want to learn from the experts and stay updated on the latest trends and innovations in the industry.

Kasey is currently a Product Manager at Enavate focusing on Assessment and Migration tooling and strategy.

Having been in B2B technology for 25+ years, Mary truly enjoys helping customers, partners, and team members overcome challenges and achieve their growth goals. My passion for B2B tech marketing in the financial sectors began when I experienced first-hand the challenges related to manual, inefficient processes faced by many back-office teams at small and mid-sized companies. Having started with Dynamics GP, I love seeing the relationships and partnerships continue to grow in the Business Central community!

D365 Business Central Developer | Product-minded builder focused on real-world impact

With over 20 years of experience in the technology industry, Max Mirbaz has built a career helping organizations navigate transformation and drive sustainable growth. As Director of Sales & Partners for North America at Hive CPQ, he leads the company’s expansion across the United States and Canada, working closely with B2B manufacturers to modernize their sales operations. Max brings deep expertise in CPQ and partner-led go-to-market strategies, helping companies simplify complex product configuration and quoting processes through scalable, Dynamics-integrated CPQ solutions. He focuses on enabling partners to deliver value faster, improve customer experience, and accelerate revenue growth.

Robbie Morrison is Chief Executive Officer of Velosio, leading the company’s strategy, leadership team, and long-term growth within the Microsoft partner ecosystem. With more than 30 years in technology and consulting, he has built his career around Microsoft Dynamics AX, NAV, CRM, Dynamics 365, cloud, and infrastructure solutions. Robbie helped form Velosio in 2018 through the merger of SBS Group and Socius and previously served as Chief Operating Officer, aligning sales, marketing, and operations to drive profitable growth. Earlier in his career, he founded and led multiple technology ventures, including the first Internet Service Provider in Northwest Georgia. Known for blending technical depth with business discipline, Robbie focuses on practical execution, strong client relationships, and helping organizations modernize with confidence across the Microsoft channel.

Arno is CEO / Founding partner of 2-Control and has been a Certified Information System Auditor for over 25 years with very extensive experience with Business Central in the field of security and control. 2-Control supports end users and partners in setting up and monitoring authorizations.

At Custom Systems, my leadership in ERP systems, particularly Microsoft Dynamics, has been pivotal in empowering organizations to realize their full potential. With expertise in project management and supply chain management, my recent tenure has focused on transforming business processes and driving operational excellence within Business Central.

Maan Musleh is a Solution Architect and the Founder of Miracle Enterprise Solutions Inc., a Microsoft Solutions Partner focused on Dynamics 365 Business Central. With a unique blend of technical depth and functional expertise, Maan has led numerous successful ERP implementations across industries, helping clients modernize their financial systems and scale their operations. With nearly two decades of hands-on experience, he is known for delivering scalable, future-ready solutions that are both technically sound and tailored to real-world business challenges.

Ginger Myers, MBA, is a senior ERP consultant and project leader with over two decades of experience guiding mid-market organizations through complex digital transformations with Microsoft Dynamics 365 Business Central and Dynamics GP. She specializes in helping finance and operations teams modernize their processes, streamline workflows, and realize measurable value from their ERP investments.​ Ginger will share practical, field-tested guidance drawn from years of implementation experience, focusing on actionable takeaways that attendees can apply immediately in their own environments.

Ebrahim Nalwala is the Co-Founder and CRO of Work 365, the revenue infrastructure platform for Microsoft partners. Built natively on Microsoft Power Platform and Dataverse, Work 365 enables partners to manage subscriptions, automate billing, and scale revenue operations. With extensive experience in the Microsoft ecosystem, Ebrahim works closely with CSPs, MSPs, and ISVs to help them transition from traditional models to scalable, subscription-driven businesses and to enable frontier Microsoft partners to build AI-ready, automation-first revenue platforms that support long-term growth.

As the Managing Director of Enki Consulting, Khaled advises leadership teams responsible for global go-to-market strategy and business expansion into new verticals and regions through new and existing partnerships, through Microsoft, and by working directly with end-users. Khaled has led multiple organizations from no market share to success by prioritizing customer and partner benefits and working in sync within a broader ecosystem.

A former CTO and founder with a background in deploying patented machine learning products and scaling fintech platforms, Jeremy is a key driver of both AI Agent strategy and implementation across the BILL ecosystem and BILL's rich Sync integrations. He focuses on transforming complex financial operations into seamless workflows, combining deep system connectivity with applied intelligence to empower finance professionals to lead with data-driven confidence and gain greater leverage over their time.

Amsata is a Business Development Manager at Sherweb, where he helps Microsoft Dynamics partners grow stronger Microsoft Dynamics practices through cloud migration strategy, enablement, and ecosystem collaboration. With over 10 years in ERP delivery and ISV partnerships, he focuses on turning technical complexity into scalable partner opportunities.

Karina is a recognized executive leader in the IT industry with three decades of expertise collaborating closely with Microsoft. Her track record is marked by proven success in transforming the Microsoft partner strategy into tangible business achievements. In 2017, Karina founded Ciellos, driven by her vision to empower organizations through digital transformation. She brings energy and drive to everything and everyone she works with, fostering a take-charge, winning culture. Her ability to build and inspire a strong, high-performing team—deeply loyal to the mission she defines—sets her apart. With extensive experience in market leadership, Karina excels at driving results, orchestrating strategic growth, and turning ambitious goals into reality.

India is an Alliance Manager at Tipalti focusing on the Microsoft partner ecosystem. Before moving to Tipalti 2 years ago, India was a direct seller at Oracle for five years, specializing in software and services organizations in Silicon Valley. She brings a strong background in partner enablement, co-selling, and ecosystem development and is passionate about creating mutually beneficial GTM strategies.

Adil Nowsherwan is Lead Software Engineer for USTPay and owner of Cognitive Compute 365 LLC a Business Central solution architect and developer. He was co-Founder of a Dynamics partner called Pleasant Valley Business Solutions (PVBS) where he and his dev team built the extension in NAV and BC for federal government (GovCon) order to cash process. His company was sold to Xtivia which now called GovCon365. This extension makes BC a DCAA compliant accounting software to meet Federal Acquisition Requirements (FAR).

Kennie Nybo Pontoppidan works as program manager in the Dynamics 365 Business Central team. He has been working in the dangerous field between customers, partners, support professionals, and developers for many years and done his part of mistakes as a developer before that in his 25+ years in the IT industry. He enjoys working with data, reporting, and analytics and really, really enjoys working using KQL. Kennie has no humor.

Jake Oetinger serves as the Manager of Product Engineering at RUX Software, overseeing the development of enterprise grade Business Applications built on Microsoft Dynamics 365 Business Central. With 14+ years of experience in product development, ERP implementation, and software architecture, he brings deep technical and operational expertise to organizations in industrial equipment and field service sectors. He is recognized for building and mentoring high performance engineering teams, fostering professional growth, accountability, and engineering best practices. His leadership focuses on enabling individuals to excel while establishing strong team structures that support innovation and delivery excellence. At RUX Software, Jake aligns product strategy with customer and industry needs, delivering resilient applications built for long term operations and collaborating with stakeholders to guide product direction and strengthen engineering execution.

Martin Olsen started as a CPA without the required interest in the details. His tech career began on a GP helpdesk in 1998, and 24 years later, he has built a company with more than 20,000 customers and 320 active reselling partners. Martin’s mission is to develop tools that help our partners sell more ERP and CRM software.

10+ years in the Microsoft Business Applications community

With over 15 years of experience in IT Leadership, and implementing ERP systems, Gino Pack has navigated through various iterations of ERP products, stemming from Navision thru Dynamics 365 Business Central, and most recently, Dynamics 365 for Finance & Supply Chain. His passion lies in leveraging technology to enhance business processes. Gino is particularly enthusiastic about the integration capabilities of modern ERP platforms with technologies like the Power Platform and Copilot, which simplify modifications and integrations. Currently, Gino serves as a Solution Architect at Innovia Consulting, a Microsoft Solutions partner. He resides just outside of Chicago, IL, with his wife and two children.

I am a PTS for Enetprise, specializing in Microsoft Dynamics 365 Customer Engagement and the Power Platform. Throughout my career, I have delivered tailored business solutions that help organizations transform their operations using Microsoft Business Applications. As the leader of BizSource, a community user group dedicated to Microsoft Business Applications, I am passionate about fostering knowledge sharing and collaboration among professionals and enthusiasts. I have had the privilege of speaking at numerous international conferences, where I share practical insights and real-world experiences from complex implementation projects. My approach combines deep technical expertise with a genuine passion for empowering others, making my sessions both informative and engaging. Whether I am guiding teams through digital transformation or mentoring the next generation of tech professionals, I am committed to advancing the Microsoft ecosystem and building a vibrant, connected community.

Andrei Panko is a Product Manager on the Business Central engineering team at Microsoft Development Center Copenhagen. He started working with Business Central (back then it was Dynamics NAV) as a consultant, developer, and project manager back in 2004, and was an MVP for six consecutive years. Andrei has extensive field experience in the supply chain, and has engaged in many other aspects of the Business Central application and platform as well. His focus is on building solutions with rich business functionality and low implementation cost.

With ten years of experience in the ERP industry, Tom now leads product marketing for Business Central at Microsoft. Prior to Microsoft, Tom ran corporate competitive intelligence at IFS and helped build the IFS Service Management Business Unit. Tom lives in Boston with his wife and two kids.

Dylan Parker is a Senior Development Team Lead at Binary Stream Software Inc. leading product development for the company's Multi-Entity Management solution. He has been developing solutions for Microsoft Dynamics software for over 10 years across the Dynamics Business Central and Dynamics GP platforms.